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Things to Keep in Mind While Designing Mobile Websites

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Today everyone is moving to smartphones or tablets. Laptops and PCs are becoming obsolete. This revolution is compelling the websites to be tailor made for smartphones or tablets. Creating a mobile website is a challenge in itself. Earlier in the PC world the platforms were consistent so if you create a website design, it was expected to work everywhere. But in the mobile phone world the screen size keep changing, different mobile companies use different platform. And with the limited space of mobile screen it becomes tricky to give the users a satisfactory experience.

Gerry Matts the owner of BrioDigital1 states “In today’s speedy environment, you need a mobile presence that improves your brand and taps into the fast growing mobile audience. A mobile website is an easy way to keep up with the consumer on the go. Mobile websites benefit the customer, and in turn, your business. With the increase in smart phone users, with a mobile website, you allow your customers to find you, call you, refer you, and even save your information to their address book, all in the palm of their hand. There are also some helpful functions, like click to call and maps.” (Ref: BrioDigital, http://briodigital.com/mobile-websites/)

Here I am going to list down few things which should be kept in mind while designing a mobile website.

Simple and Concise: Key to a good mobile website is its simplicity. If the website or mobile app is highly overloaded with data or features, it is mostly going to confuse the user. With the limited screen size, accessing all these features can also become a challenge. What user want is , the work should be done with minimum taps or swipes and least typing.

Context: Sticking to the context is very important. A good quality time should be spent while choosing the features and content on the mobile website. The main application of the website should not be diluted with extra and unnecessary contents. It should be kept in mind that the user may use the website when he is out and want some information or service instantly. So, long bios and other secondary content should be avoided in mobile version.

Design for the screen: Look of the mobile website is an important aspect of the website. It is not only the looks but it should also be user friendly. The interactive buttons in the website should be of proper size and also the space between two buttons should be proper. This will help the user to use the buttons comfortably and without tapping the wrong button. Amount of text and images should be apt to have a fast website. A clean layout will make the content more readable and enhance the looks of the website.

Long Term Planning: No doubt with the rapid advancement in the technology field, the mobile devices will look much different in coming years. The way data is accessed and the way data is presented will also go through a change. So while designing your website you should always keep this in mind that your website is capable of evolving in coming years. There should be space for enhancing and adding new features. This will avoid the hassle of going through redesigning of a new website in the coming years. And on the other hand, thinking long term will help you to retain your end users for long time.

Test for Compatibility: Mobile website will be used on various different types of mobiles with different platforms, screen size and screen resolutions. So it is necessary to define a range of devices where the website should be thoroughly tested.

Role of a reputed Domain Registration and Hosting Provider Kolkata

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Got a business and need to promote it? There is no way as effective and as cost effective as having a website. Whether or not you have a business, you are probably well aware by now of the sheer importance of having a website these days. And whether it is a product or idea that you need to endorse or simply have something to say to the world, you will need domain names and web hosting from a good service provider. There are many suppliers of Domain Name Registration and web hosting space provider out there. Some are better than other ones. In addition, there are some things you should understand about getting domain names and World Wide Web hosting, so that you who stays in control.
Web hosting businesses are here to try to help their customers in designing and hosting their own websites. As they provide protected and dependable web hosting opportunity, it can be said that they supply an online platform, which can be used for online sale and purchase. They are therefore among the major ones behind the increasing popularity of e-Business and other online submissions.

Depending upon the individual or business desires of customers, these companies provide a plethora of scopes. Some of the most significant scopes offered by a reputed company are:

Web Hosting– One must understand that there are quite a few types of hosting facilities provided by a Hosting Provider Kolkata. Counting upon the specific requirements of client they supply distinct packages like personal or commercial reseller hosting, virtual dedicated or dedicated server and organized hosting. All these issues focus on different business goals of people and organizations.

Domain Registration Kolkata – Domain registration is amidst the most popular and availed services offered by most of the companies. In order for starting a website one requires a domain title (unique persona over internet). Web hosting businesses keep association with domain registrars to supply registration amenities for their customers.

SSL Certificates – SSL credentials are utilized in e-Commerce websites. SSL is a security expertise that is commonly utilized for encrypting information sent between users and e-commerce websites, thereby protecting transactions. Nowadays, SSL is the commerce benchmark for Internet Transaction Security expertise. To provide the required grade of security and authenticity in the services of their customers, SSL certificates from dependable firms are practically indispensable.

Email – Email is the most well liked way of personal as well as enterprise connection. To organize the internet message online, associations often require internet message hosting offerings. Most firms offer premium email services (based on IMAP) to their customers with enhanced characteristics, custom configuration, and comparatively large number of anecdotes.

Website Development – A majority of businesses furthermore offers for website designing as well as development as an extension to their primary offerings. The facility as offered by them just to make certain their purchasers get one-stop answers to all their IT needs.

Besides Domain Registration Kolkata, aforementioned offerings are amidst the most popular offerings suggested by any reputed Hosting Provider Kolkata. Apart from that, they furthermore offer shopping cart, image hosting, files, video or blog hosting services.

The Secret Of Writing Articles That No One Is Talking About

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A good article can reap a lot of rewards. Depending on what the purpose of the article is, it can attract customers or clients, raise the reputation of a site, increase brand exposure or bring in regular readers. But the key word here is ‘good’. To get any of these benefits, the article needs to be of a certain quality. This quality can be very difficult to achieve. It’s what separates the good from bad. The best article writing services will know the secrets. The rest won’t. Here are the secrets of good article writing that nobody will tell you about.
Keep it Short

Short sentences, short paragraphs and short sections. Keep it all short. A short sentence has more impact than one that runs on forever, and the reader is more likely to pay attention. Which isn’t to say that all of your sentences should be short – that would be equally dull. You need to find a balance.

Paragraphs should be limited to one ‘idea’ or topic. You introduce the idea, talk about the idea and then stop. That is the rule for all paragraphs. If that means you end up with a paragraph that is two sentences long, so be it. And if possible, separate the article, or have an article writing service separate it for you, into short sections. This organizes the content so that the reader doesn’t get overwhelmed.

Take Risks

The last thing you want is to write another ‘average’ article. Average articles don’t get noticed. They might be practical, they might get the job done, but to get the big benefits from an article, you want to make it special.

When an article goes viral, it generates a lot of hype and a lot of interest. A lot of that interest turns into potential customers or regular readers. That is what you want. To get an article to go viral, it has to stand out and be the sort of thing that people will tell their friends about.

So if you have a crazy idea for a format or style or premise, try it out. It’s worth taking a few risks to get the interest of the public and hold it.

Don’t Be Boring

And here we have the number one rule of good article writing: you can never, ever, under any circumstances, be boring. A good article writing service will know this. There are far too many boring articles on the internet already, you don’t need to add to the statistic.

As this is the most important rule, it is also often the hardest to implement. If you’re not already blessed with the ability to make writing more interesting, it can take a long time to learn.

The basics are this: use interesting and exciting words, vary the length of sentences, and keep the reader actively engaged. It sounds simple when it’s all listed out like that, but it’s a difficult skill to acquire, make no mistake.

So these are the secrets. They’re not easy, though they may seem simple. There are a lot of ways for this to go wrong. Many people simply opt to go for an article writing service to take care of it for them. But if you choose to do it yourself, good luck.

Where To Find The Best Free Blogging Platforms

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There are a lot of questions out there today about blogging and all of the things that this trend has to offer. If blogging is something that you want to get into, then you don’t have to look any further. This article and the tips inside can help you build and maintain a successful blog.
Since blogs are written on a more personal level, you should avoid writing in formal tones. This will make it easier for the reader to relate to you on a personal level. This will keep your readers coming back later on to read more of the blogs you write.

You should be adding new content to your blog on a daily basis. If you want to keep your site prominent with the search engines, then you must be continually post new entries. Make sure that what you write is actually useful, not just a lot of fluff to say that you made some kind of entry.

Think of your blog posts as travelers. When you have clicked the publish button, the blog post will continue to survive on its own. Your blog post then becomes a traveler. Try giving your posts what they need to deal with any harsh conditions, along with good instructions on how to prosper online.

Having active commentary on your blog is an effective way to maintain traffic. This is because comments are content just like blog articles. Readers will revisit your blog not only to read new articles, but also to see if anyone has left new comments. You can encourage commenting by asking questions and inquiring about your readers’ perspectives in your blog articles. Responding to comments also encourages commenting.

Try participating in some online group projects. Attempt to do some collaborative writing challenges online. You can do things like guest blogging, or even writing some e-books. It can be a very productive learning experience. It’s also great for promotion and it can help you experiment with various writing styles.

Be sure to use a dictionary when writing content. There are many online, or even desktop-based dictionaries out there that you can use. This can be very useful when searching for synonyms or other words. Brushing up on proper English can be beneficial to both native speakers and non-native speakers alike.

Link building is a great way to traffic to your blog. In order to generate enough quality links you need to submit your blog to web directories like DMOZ, Aviva and other blog directories. Doing this creates incoming links which help your site get spidered, indexed and ranked higher by search engines, all of which drives more traffic to your blog.

No matter the blog type you want to create, the tips from this article have provided you with ideas that you can use towards maintaing a successful blog. Just be sure to apply all of what you learned from this article to the best of your ability and you should have many people following your blog before you know it.

Exactly how to Obtain a Free Internet Site and Earn Money at the Same Time

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Yes, you can make as well as get a cost-free internet site cash at the exact same time. You require a site, a domain name, something to market, and also, most of all, traffic. That includes your web site, domain name product, traffic, and name. What Are The Two Sides Of The Net? There is the little-known side recognized as the “real Net,” where there is so much information available that it makes your head spin. The obscure Net is where you will discover Internet marketing professionals. Have you had the possibility to truly obtain to totally free websiteknow the individuals behind it? Many don’t understand you can promote your products and also services at a really sensible expense and also even for Free. Even better, learn exactly how you can have your own free site, cost-free training and tutorials, complimentary domain, as well as most importantly, cost-free traffic. A terrific advantage of online marketing is your computer becomes your work environment enabling you the freedom to function anywhere. Exists An Ideal Means To Market On The Web? Some Net marketing experts select to invest their time seeking complimentary websiteand locating the very best means to promote their items. Others will just set up a website as well as hope that other people will find it as well as enroll in whatever they are selling. There are thousands of people out there attempting to advertise the very same things, yet they don’t get anywhere. They invest hours on end to get one person to click on their link, but they never see any kind of success. Below are a few tips: — Discover a complimentary site that will offer you a totally free test to examine their item.– the complimentary tests can also be called a trial offer. — Another great method to get going is to browse the web and join discussion forums as well as groups. These are areas where you can fulfill others that are trying to make money on the net. Take the opportunity to share your proficiency with other people who are learning the exact same points. — Also, be really cautious where you place your ads for your items on the Web. Because there are so numerous individuals out there attempting to sell you points, there are websites where you can register that enable you to publish your advertisement without paying anything. — Ultimately, you can start a blog site or a complimentary internet site concerning something that intrigues you and afterwards produce a touchdown page. Once you begin marketing your free web site on the Internet, you can discover individuals who will certainly purchase your services and products from you. Your service will start to grow. Why Spend Money Needlessly? To get started, you require to find a superb strategy to assist you get going on the right track. Don’t spend money unnecessarily on a strategy, an internet site, and also a lorry to gain a rewarding revenue when you can do it free of cost. If you do spend cash, ensure you read the “great” print in the terms, specifically if you are paying yearly. Yes, you can make as well as get a complimentary web site cash at the exact same time. You can produce two websites and also obtain a free domain name for each site. My recommendation is you start with the Beginner choice which includes a totally free web site. How to develop a complimentary site as well as make moneyI found it to be very handy adhering to the tutorials. Without the tutorials, the procedure of producing a complimentary site would certainly have been really intimidating. The other helpful feature was the 24/7 online visibility of a community continuously existing to offer aid and also assistance. Check it out as a Starter and also get your free site. Benefit from building a cost-free web site with complimentary training and tutorials. What impressed me is the quick live support. You can develop up to 50 internet sites if you choose to update. I’ve been in this sector for years. This is definitely genuine. Check it out for yourself, and also let me understand in your comment below what you believe.

7 Tips MedSpas Can Follow to Increase Website Traffic

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How to Let Potential Clients Know About Your Website
You’ve done the hard part; you’ve built your vision of a MedSpa business. You invested in having a nice website built but…nothing is happening. The phone isn’t ringing to book new appointments.

But why aren’t you getting any business from your website? It’s because you have to ensure that your potential clients know you exist! The simplest way to do that is to have a website that is beautiful AND functional. How do you let potential clients know you have a website?

If you’re just starting out and are not sure what your next steps should be, here’s a 7-step tip checklist you could be doing now to start promoting your website and get those desired results:

1. Ensure your website is Search Engine Optimized (SEO). 97% of people will learn about a local company using the Internet and you don’t want to miss out. It’s not as intimidating as you might fear. Here’s a simple process to help send your web /SEO person to work from:

What services do you offer? Body Sculpting. If you were looking on the Internet for something similar, what words would you use? How do you get rid of stubborn fat? Ensure these keywords, in this case, stubborn fat and the phrase Body Sculpting are on your website and in the metadata.

By optimizing the pages on your website using keywords, phrases, links and more, you will be better positioned to reach your customers. It can be intimidating, and you always have the option of hiring an SEO Expert so you can focus your attention on your business. ? ?One of our clients, Dr Dheshnie Thangavelu, owner of Deez Skin Rejù & Pain Clinic in Vancouver BC had us SEO optimize her website while we built it for ideal search engine positioning.

2.Create a blog and write posts regularly. Business blogging is a wonderful way to not only connect to your clients but also to drive traffic to your website. Remember those keywords that were just mentioned? Writing articles specific to those keywords are an excellent way to drive targeted traffic to your site.

Blog writing also has the bonus of letting the search engines know the site is still active because you’re frequently adding fresh content, video and pictures to your website.

When writing a blog, it’s important to remember this is a way for you to connect with your audience and provide the information they may find useful or interesting.

The goal is to have that information shared on social media which will, in turn, bring more people to your website.

3. Engage on Social Media Along with a website, you should have social media accounts specifically for your business on the platforms where you know your ideal target audience is hanging out. Platforms such as Facebook, Instagram, Twitter, LinkedIn etc.

These accounts allow you to connect with clients on an individual basis and interact with potential clients. The more you engage on these platforms, the more interest and brand visibility you create, thus driving more traffic back to your website.

Follow those who are in your target market as well as influencers who share the same client base as you. Keep within your geographic area as well. Following someone living in Toronto isn’t going to help get you appointments in Vancouver!

Engage with the intention of being helpful and offering useful information. This will build your credibility as an expert in your industry and start to create an important, “know, like and trust” factor that is needed to attract clients.

4. Embrace the power behind your brand name. Brand recognition is an important, and often overlooked, component to getting prospective clients to your website. A big one is using a branded email address.

Ensure you’re using your domain name for your email address in all of your email correspondence. That way, with every single email you send out, you’re advertising your website URL.

It’s a simple way to let the world know about your website while also maintaining an aura of professionalism.

For example: if your website domain is www.mymespa.com, then you should ensure you use an email address that uses “mymedspa.com”, such as [email protected].

5.Install a branded eSignature. Speaking of emails, take your efforts a further step by having a professional looking eSignature to go with every email you send out.

Include your contact information, address and an easy link for people to click to view your services and make an appointment.

6. Remember Your Print and Promotional Materials. Be sure to put your website address on all of your print and promotional materials that you use for your ongoing marketing and advertising efforts.

From business cards to letterhead to social media banners and advertisements, it’s important to let everyone know where to go find out more information about your medspa services.

7. Encourage Referrals. Your existing customers, friends, family and associates can all be an amazing promotional tool for you. Don’t be afraid to ask them to tell others about you. Make connections with suppliers and other professionals in related industries that could be a referral source for you.

Use a referral incentive program as your way of saying thank you for them sending you new customers.

Tackling the online presence of your business can be intimidating; but you don’t have to do it alone!

10 First-Hand Ideas to Pack & Move Homes!

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For your Shillong to Kolkata move, you are running your head continually but have not been able to book yourself an efficient yet affordable moving company. You have a certain budget and the packers and movers in Shillong that you have come across to date have not matched your moving criteria.
When you already have a lot of moving stress like this going on in your head, it could be difficult to concentrate on what is already on your table. Here, is the list of packing tasks and you cannot let go of those entirely to the movers that you will possibly recruit for your move, because certain things are better to be dealt with alone!

In short, you have plenty of things going on and to ensure, you do not lose track, you have thought to collect some expedient tips from this blog post! The moving tips we have collected here are super easy and worth reading ahead of the move!

So, do check them out below:

• Get things printed in a document: To keep your move organized, the foremost thing that you need to have with you right from the beginning of your move is nothing but a compact moving binder. Pick up a thick folder where you can keep all the important papers that you would need during the move: the moving checklist, all your receipts, planner, moving budget, important documents, etc. If you have designed separate checklists for each of your rooms’ tasks, make sure to number them as 1,2,3, and so on.

• Layout a fine budget for the move: When conducting a move, what you need is to take ample care of the finances. Unless you are ready to take up the responsibility of your move financially, you cannot focus on it mentally or physically. Plan the move at a point where you can source it with the required funds along with taking care of the additional expenses. If you are moving for the first time, you can take cues from experts and online resources to budget efficiently for the move.

• Have not one, but multiple checklists: You will see a lot of planners and lists getting created ahead of the move at your end. While some of the lists could be for tracking the ongoing expenses owing to the move, certain checklists could be to plan your move-out and move-in of your old and new homes respectively! Keep all these checklists securely and refer to them whenever you need to look out for something during the move.

• Design a detailed inventory for the move: One of the most important things, when you are moving homes, is how you prepare the moving boxes. The cartons you pack for the move should be chosen in good quality. Next up, you should decide on the items that you want to pack in those boxes because unless you inventory the things you are going to set aside for the different boxes, you would not be able to do the job rightly.

• Pack kitchen items, and cooking ingredients: Your kitchen would be one dreadful section of your household that would require professional assistance to be made move ready! So, decide who you want your kitchen to pack – if packing yourself, be careful with the steps you take to pack the complicated items. Clean before you pack and take care of the edibles in particular. Know which items are allowed for moving and which are not!

• Use your luggage bags to pack valuables: Items like glassware items, crockery, and other delicate items should be packed well within the luggage bags. You can also use specialized cartons and corrugated boxes for the purpose but since these particularly designed boxes are expensive, you may ask your moving team to pack them in sturdy luggage bags, hard luggage bags, suitcases, etc. If you are packing any of these, make sure you are being careful.

• Explore ways to pack toiletries/essentials: Packing the tubes of shower gels, face washes and bottles of hand wash, shampoo, conditioner, and hair oils would be tough. If you have too many bathroom essentials and personal stuff to pack from your bathroom, check which of them have not been used much. Pack only these in see-through plastic bags and seal their caps amply so there is no leakage. Keep these items within the cartons upright and fix them amply inside by stuffing extra cushioning around to eliminate extra space and also to keep them safe from falling over other items and leaking.

• Gather everything you can for cushioning: It is not just about the packing materials that the professionals will provide you with for the packing task but the resources that you will integrate into the process. You can repurpose items from your home that can work as great cushioning materials and can keep your belongings safer. Plastic envelopes, bubble wraps leftovers, and foam sheets that you may have at your house can be used to pack flimsy items.

• Decide on unique packing materials: You may collect special packing materials from the market that you think can assure your goods ample safety and security for the move. There is a variety of unique packing resources available in the market that is specifically designed to assure maximum comfort to the customers during their move. Seal envelopes, jewelry pouches, shrink film, customized paperboard boxes, etc.

• Examine the quality of packing yourself: Once the packing task is over, you should be there to check how everything has been packed by the movers. The moving team will tell you anyway to run an inspection of your moving cartons once they are done with the packing of your goods within the moving cartons. See if the boxes are labeled correctly and the vital boxes containing sensitive stuff and valuables are kept separately to be handled by the movers first on a moving day.

You have planned to move from Shillong to Kolkata and the team of movers and packers in Shillong has taken the charge of your move. If that is the case, you can just relax and simply experience the move process and make memories!

Four Ways Businesses Fail In Their Marketing Strategies

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Getting the most out of digital marketing for local companies is often a challenging endeavour. With so many strategies and tactics available, it can be difficult to determine what actually works. Unfortunately, this leads some business owners to make costly mistakes that can derail their marketing efforts. Here are four ways businesses may unknowingly fail in their marketing strategies.
1. Not Tracking Metrics

Businesses often create marketing campaigns and strategies without any measurable goals. Unfortunately, this can result in wasted resources, as it is impossible to determine if the efforts are successful.

It is essential for businesses to monitor their marketing efforts carefully and track metrics such as website visits, conversions, ROI, etc. While employees can monitor these metrics, it is often best to hire professional online marketing services who can take a more in-depth approach to tracking metrics and adjusting marketing strategies accordingly.

2. Failing To Adapt To Change

Marketing techniques are constantly evolving as technology advances. What may have worked five years ago may not be as effective today, so it is important for businesses to stay up-to-date on the newest trends and technologies.

Businesses should also be willing to try out new tactics and strategies as they become available while paying attention to the results so that any ineffective efforts can be abandoned quickly. This will ensure that businesses always take advantage of the best marketing methods and get the most out of their efforts.

3. Ignoring Local SEO

Search Engine Optimisation is a powerful marketing tool essential for businesses that want to generate organic traffic from search engines. While SEO tactics are often centred around optimising content, there has been an increasing focus on local optimisation in online marketing services as well.

Local SEO focuses on getting businesses visibility in the local market, so it is important for businesses to make sure they are targeting a local audience with their content. This can be done by optimising for local search terms, creating geographical landing pages, and using localised content.

The best way to help maximise the power of SEO for a nearby audience is to hire services that offer digital marketing for local companies. These services understand the unique challenges of local SEO and can use their expertise to get businesses higher rankings and more visibility in their local market.

4. Not Having an Online Presence

Many businesses fail to understand the importance of having a strong online presence in today’s digital age. Consumers are increasingly using search engines, social media, and other platforms to find the products and services they need, so businesses must make sure that their online presence is optimised for these platforms.

Businesses should have an up-to-date website, a comprehensive social media presence, and be active on relevant forums in order to reach potential customers. Additionally, businesses can use content marketing strategies such as blogging and video production to create engaging content that will attract potential customers.

Make Your Online Marketing Strategy a Success

By avoiding these common mistakes, businesses can set themselves up for success in their online marketing efforts. By tracking metrics and adapting to changes, optimising for local SEO, and having a comprehensive online presence, businesses can reach the right audience and get the most out of their online marketing efforts.